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Automotive Dealership

Floorplan, Inventory, & Financial App

Ask

Take a non-responsive, static website and design a modern, responsive website and mobile app that displays inventory, dealer incentives, line of credit, and additional support information.

UX Deliverables

Conduct user research and workshops with dealers, sellers, and support stakeholders to identify the most valuable features, data, and user journeys.

•UX research testing

•Low-fidelity wireframes

•High-fidelity prototype

•Creative options

Results

•Successful integration of five account or financial data sources into one data display

•Shift from negative to positive CSAT score,

•Delivered all assets in 10 weeks (on time) and under budget by 10%